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the proof

Upgrade my brand

meet pateley

the options

Ways we can work together

You're already bringing the quality.
Your brand should make that obvious. 

Your lack of a brand may be costing you more than you realize.

have you ever thought

When your brand feels outdated, unclear, or pieced together, people can question the quality of your business before they ever speak to you. You end up relying on word of mouth to explain what your website, messaging, and visuals should already be communicating. Building the right foundation changes that. It helps the right people recognize your value sooner, makes marketing easier, and saves you from repeatedly investing in pieces that never quite work together.

brand design

brand + web

activation sprint

add-ons

01. Brand Repositioning Experience

Your business has evolved. Your brand just hasn’t caught up yet.

Over four focused weeks, we uncover what no longer fits and get clear on the business you’re becoming. Then I turn that clarity into a complete visual identity that feels polished, memorable, and true to the quality of your work.

You leave with more than a new look. You leave knowing who you are, who you’re for, what to say, and how to show up.

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what's included:

COMPLETE VISUAL IDENTITY SYSTEM

A cohesive set of logos, brand marks, colors, typography, and supporting visual elements designed to work together wherever your business shows up.

BRAND GUIDELINES

A comprehensive guide for maintaining a consistent brand experience and standards for applying your visual identity across all platforms and materials.

BRAND STRATEGY BLUEPRINT

A clear foundation for the brand, including your positioning, audience, key differentiators, brand pillars, messaging direction, tagline development, and future vision.

BRAND ACTIVATION ROADMAP

Practical direction for putting the new brand to work, including brand guidelines, photoshoot direction, launch and marketing recommendations, social templates, and one strategic brand application.

starting at $7,500

apply to work together

brand design

brand + web

activation sprint

add-ons

02. Brand & Web Design Experience

This experience takes everything included in the Brand Repositioning Experience and carries it directly into a custom website through strategic copy and thoughtful design, so your online presence finally matches the quality of your work.

The result is one cohesive brand experience that builds trust, communicates your value clearly, and helps the right people feel confident choosing you before you ever get on a call.

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what's included:

starting at $15,500

CUSTOM WEBSITE STRATEGY & PAGE PLANNING

CUSTOM WEBSITE DESIGN & DEVELOPMENT

MOBILE OPTIMIZATION

PROFESSIONAL WEBSITE COPYWRITING

WEBSITE TRAINING & FINAL HANDOFF

EVERYTHING INCLUDED IN THE BRAND REPOSITIONING

FOUNDATIONAL SEARCH ENGINE SETUP (SEO)

LAUNCH PREPARATION

apply to work together

brand design

brand + web

activation sprint

add-ons

03. Brand Activation Sprint

You have the strategy and identity. Now it’s time to put them to work.

Over thirty days, we focus on three priorities with strategic calls, feedback, brainstorming, and support. Whether it’s planning a photoshoot, preparing for launch, developing a campaign, or organizing content, we move key initiatives forward together.

(Think strategic and creative partner, not done-for-you marketing management.)

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what's included:

starting at $3,000

DEDICATED SLACK SUPPORT

TWO 60-MINUTE STRATEGY CALLS

CREATIVE FEEDBACK & BRAINSTORMING

THREE FOCUSED PRIORITIES

ACTIVATION KICKOFF SESSION

RECOMMENDATIONS, DIRECTION & PROBLEM-SOLVING

apply to work together

brand design

brand + web

activation sprint

add-ons

04. Additional Support

Not every business needs the same pieces. These services can be added when they support the transformation and make sense for where your business is headed.

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what's included:

starting at $1,550

MARKETING COLLATORAL DESIGN

ON-SITE PHOTOSHOOT CREATIVE DIRECTION

PACKAGING OR MERCHANDISE DESIGN

ADDITIONAL BRAND APPLICATIONS

apply to work together

apply to work together

The key to a strong brand is a solid foundation.

That’s why every client starts with brand positioning. We get clear on who you are, who you’re for, and where you’re headed before building anything on top of it.

With the right foundation in place, every next move becomes easier to make with clarity and confidence.

what we believe

explore the method

The Proof is in the Pudding.

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★★★★★
“The refresh has allowed us to evolve while staying true to who we are. As a long-standing, family-owned business, it positioned us as a more elevated and intentional brand...”

— Cassidy S.

★★★★★
“My branding, especially my website and overall visual identity, has been a huge factor in attracting higher-quality, more aligned clients...”

— Shelby C.

★★★★★
“She understood the heart behind my business while also pushing the brand to feel more established, elevated, and intentional.”

— Rachel L.

★★★★★
“This was so much more than a new logo. It completely changed the way I see and talk about my business.”

— Laura S.

★★★★★
“The final brand feels thoughtful, meaningful, and completely unique to us. Every detail has a purpose.”

— Brittney K.

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testimonials & love notes